SEMA 2017 Wrap-Up
The 2017 SEMA show took place October 31 – November 3 at the Las Vegas Convention Center. Over 160,000 people attended the show and the ORAFOL team was more than pumped to be there! This year we partnered with Incognito Wraps, Miller Decals, and Team Unique for some awesome demonstrations and the unveiling of 4 new ORACAL 970RA wrap colors. We also held another #ORAFOLsemaSTYLE contest and gave away a free roll of ORACAL 970RA and an installation to a lucky ORAfan at the show!
Miller Decals in collaboration with the ORAFOL Team, Vossen Wheels, and Lexus Southern wrapped a Lexus LC500 for the show in Matte Azure Metallic. For over 30 years, Miller Decals has specialized in installing various vehicle graphics and erecting signs of all types. Their work can be seen all over the southeastern United States and other states such as California, Arizona, Texas, and New York. Miller Decals, LLC, is strategically located in the hub of the southeastern United States.
Incognito Wraps, the premier Las Vegas vinyl wrapping company, joined us for the show. They held live demonstrations all four days on the Lexus LC500. Incognito also pristinely wrapped a Dodge Hellcat from bumper to bumper in the new Luscious Lips and Matte Black. All 4 new colors will be available in 2018 and include Lucious Lips, Jetstream Blue, Crystal White, and Tangerine.
We decided to stir up a little suspense and kept the Hellcat covered until the morning of day one of the event when we chose to reveal the new colors. Will Castro and Team Unique hung out with us for the unveiling and Will Castro himself spoke about the new colors and the project. The team even ended up stopping by the booth multiple times throughout the rest of the week, signing autographs, helping out with the demonstrations, and even recording Will Castro’s podcast, UNIQUE Radio. A few industry celebrities even stopped by including Chop (King of Cars) and Steve Strope (4 time winner of the Ford Design awards with a new show on Velocity).
After such a great show there’s no question we’ll be back next year, ready to rock our #ORAFOLsemaSTYLE. Be on the lookout for more photos and videos of SEMA 2017 here on our site and our social media channels.